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RAW NATURALS
ELASTIPLEX™
HYDRA Therapy
For dry, brittle or chemically processed hair.
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Overview
What is ELASTIPLEX™
Dry, damaged or chemically process hair is hair without essential
and critical moisture to retain its life, vibrancy and elasticity.
RAW Naturals has created a unique and proprietary combination of therapeutic
ingredients specifically designed to combat the lack of moisture inside
the hair shaft and to restore its ability to be ‘elastic’.
This combination is known as ELASTIPLEX™, and is critical to
healthy hair. Not only will you notice an immediate change in the
hairs condition and but you will also notice how long these results
last. While ELASTIPLEX™ contains many essential ingredients
to make it effective, three key ingredients are worth noting: Hydroxypropyltrimonium
Honey, naturally derived Panthenol (Pro-V Vitamin B-5) and Horsetail
Silica. While the percentages of each of these ingredients are secret
to our formulations, their benefits are well established.
Panthenol
It is a component of PRO-Vitamin B-5 and is naturally derived from
yeast and wheat germ. It is a nutrient cell proliferator, hair protectant
and thickener. Panthenol acts as a healing agent in skin care and
helps prevent split ends and smoothes the cuticle of the hair. Actually
increases the hair’s diameter for fuller, thicker hair.
Horsetail Silica Extract
Known and used since the Middle Ages, it is considered as a remineralizing
agent of first choice, namely for brittle nails and hair. As such
it has developed a reputation for its ability to provide intense elasticity.
It also adds important strength and natural sheen to the hair.
Hydroxypropyltrimonium Honey
In addition to the many restorative properties found in ELASTIPLEXTM™
Hydra Therapy, the most beneficial is that of Hydroxypropyltrimonium
Honey. Hydroxypropyltrimonium Honey is a specialized derivative from
Bee honeys, a well-documented healer of skin and hair conditions.
In short, Hydroxypropyltrimonium Honey and is derived from the processes
of extracting the moisture molecule from liquid honey. This process
allows the hydrating and healing properties to remain on the skin
– even after rinsing. The molecular size of Hydroxypropyltrimonium
Honey is small enough to easily penetrate deep into the hair shaft
and scalp. This penetration restores the hairs elasticity and flexibility
by replacing the moisture content in the hair and skin surface of
the scalp.
The result of using ELASTIPLEX™ Hydra Therapy products
Clients will notice IMMEDIATE results. The effects of ELASTIPLEX™
Hydra Therapy are not only immediate but also CUMULATIVE. Due to the
maximum efficiency of penetration, ELASTIPLEX™ stays inside
the hair shaft longer than any known ingredient. This means that each
time you wash your hair; ELASTIPLEX™ continues to add this critical
elastin formulation on a long-term basis. It has resistance to harsh
surfactants, negative environmental conditions that cause hair to
become dry and brittle over a long period of time. It will also assist
in retaining colour in chemically treated hair.
In addition to making dry damaged hair appear and feel like healthy
vibrant hair, it also assists in preventing split-ends or ‘frizzies’.
ELASTIPLEX™ Hydra Therapy
MAX-M Moisture Shampoo
For Dry, brittle or chemically processed
hair.
8 fl. oz. / 250mL e ORDER
A luxurious, full foaming shampoo exclusively deigned to thoroughly
yet gentle cleanse brittle, dry and colour hair shafts imparting essential
moisture. Our exclusive ELASTIPLEX™ combination of honey molecules,
vitamins and rich botanicals penetrate into the hair shaft to give
your hair its first line of defense against further damaging properties
and environments. MAX-M Moisture Shampoo is the first step to a therapeutic
solution to dry and damaged hair. Its ability to instantly restore
the shafts natural elasticity, lustre and over-all feel makes this
moisture shampoo one of the finest in our therapy products.
Benefits
1. Controls the effects of damaged or processed hair; split ends and
frizz’s.
2. Vitamin rich formula improves the texture and body of lifeless
hair.
3. Replenishes critical moisture.
4. Works to gently and effectively cleanse by softening up the cuticle
layer of hair prepping it for ELASTIPLEX™ Hydra Therapy Conditioner.
5. Enhanced with botanical extracts.
6. Fortified with an exclusive Protein combination.
7. pH balanced to 4.5 – 5.5
Usage
Apply ELASTIPLEX™ Hydra Therapy MAX-M to wet hair and scalp.
Massage gently into rich lather and rinse thoroughly. Repeat when
required. For maximum cleansing and penetration leave for 1 to 2 minutes
before rinsing. Follow with ELASTIPLEX™ Hydra Therapy PRI-M
Conditioning Treatment and/or ELASTIPLEX™Hydra Therapy SER-M
Tri Action Treatment Leave In Spray. Can be used in conjunction with
all other RAW Natural products.
Professional Notes
1. Use as a post-chemical shampoo for dry to damaged hair.
2. Use as a colour safe shampoo.
INFUSED WITH (see HAIRPLEX™ Ingredient Glossary)
Maize (Corn) Protein
Panthenol
Whole Wheat Protein
Aloe Barbadensis Juice,
Boldo Wood Tree,
Burdock Root,
Camellia Oleifera,
Red Cinchona Bark,
Coltsfoot Leaves,
Comfrey Leaf,
Fleece Flower Root,
Ginkgo Biloba,
Horsetail Silica,
Matricaria,
Nettle,
Persian Walnut,
Rosemary,
Saw Palmetto.
ELASTIPLEX™Hydra Therapy
PRI-M Conditioning Treatment
For Normal, Dry or Chemically treated hair.
8 fl. oz. / 250mL e ORDER
This intense yet surprising light hydrating therapy treatment instantly
produces noticeable and long-lasting results. After one application,
the hair shaft and scalp are refreshed, restored and revitalized.
PRI-M Conditioning Treatment stabilizes the hair in preparation for
heat styling without allowing for further damage to occur. By far
the most intense and penetrating Hydra Therapy available.
Its deep penetrating formula travels through the cuticle and into
the endo (first) layer. This action imparts critical moisture into
the hair keeping it healthy and revitalized longer. These reconstructive
properties are combined with RAW Naturals exclusive group of herb
and botanical extracts, to further restore elasticity, reduce tangles
and eliminate static.
The most advanced feature of PRI-M Conditioning Treatment is its cumulative
ability. In other words, the more often it is used, the more hair
will be restore and remain restored. The unique feature of ELASTIPLEX™
is its ability to remain within and on top of the hair shaft, providing
essential moisture properties, while resisting the washing-away results
of rinsing. The clear and breathable barrier left behind is revolutionary
to professional hair care formulations.
Benefits
1. Low molecular weight allows for rapid, consistent and maximum penetration
into the interior of the hair shaft.
2. Heat safe properties protect from blow-dry, heat roller and curl
iron use.
3. Restores critical moisture deep into hair and restore elasticity.
4. Exceptional smoothing and soothing properties enhance shine and
natural lustre.
5. Reduces both tangles and static.
6. Enhanced with botanical extracts.
7. Fortified with exclusive combination of advanced proteins.
8. pH balanced to 4.5 – 5.5.
Usage
Wash the hair with RAW Naturals Hydra Therapy MAX-M Moisture Shampoo,
or your RAW Naturals Shampoo of choice. Apply RAW Naturals Hydra Therapy
ELASTIPLEX™ PRI-M Conditioning Treatment to hair, starting at
the tips to the root. Massage thoroughly, leave in three minutes for
minimum effect. Repeat when required. Follow with ELASTIPLEX™
SER-M Tri Action Treatment Leave-In spray to lock in moisture.
For intense ELASTIPLEX™ PRI-M Conditioning Treatment
Solutions: Wash hair as directed. Massage significant amount
of ELASTIPLEX™ PRI-M Conditioning Treatment into hair and scalp.
Wrap in warm towel or shower cap to increase heat, open cuticle and
allow for maximum penetration. Leave on minimum of 15 minutes (Salon
treatment) or over night (Home treatment). Rinse thoroughly. Apply
RAW Naturals ARTISTIX Styling & Finishing if required or desired.
Professional Notes
1. Use as a deep conditioning hydrating treatment for severe damage.
2. The longer the product remains on hair the deeper the penetration
of essential properties.
3. For certain styles/looks can be reapplied after rinsing and before
styling as a moisturizing leave in ‘paste’. Use very little
and comb into hair thoroughly.
4. For maximum moisturizing follow with ELASTIPLEX™ Hydra Therapy
SER-M Tri-Action Treatment Spray as a sealant.
INFUSED WITH (see HAIRPLEX™ Ingredient Glossary)
Aloe Barbadensis Juice,
Boldo Wood Tree,
Burdock Root,
Camellia Oleifera,
Red Cinchona Bark,
Coltsfoot Leaves,
Comfrey Leaf,
Fleece Flower Root,
Ginkgo Biloba,
Horsetail Silica,
Matricaria,
Nettle,
Persian Walnut,
Rosemary,
Saw Palmetto.
Bonus
After cleansing in the bath, massage generously onto entire body surface.
Rinse. This will provide a moisture barrier for the skin leaving it
soft and supple.
ELASTIPLEX™ Hydra Therap
SER-M Tri Action Treatment Spray
8 fl. oz. / 250mL e ORDER
A
Tri-action serum spray designed to instantly provide hair with moisture,
nourishment and healing properties. One use and you will notice an
immediate change to damaged hair. This product is nearly 100% comprised
of our proprietary formulation ELASTIPLEX™. The light liquid
is easily and rapidly absorbed into the hair shaft and in to the scalp.
Action One: The ELASTIPLEX™ SER-M Tri Action Treatment Spray
will repair the inside of the shaft. The interior of the hair shaft
is critically injured during chemical processing and environmental
exposure to excess heat such as sun and or hair dryers. SER-M Tri
Action’s light molecular structure penetrates through the damaged
layer of the cuticle. Once inside the healing properties of honey
molecules, vitamins and botanicals work to repair and restore the
inner hair shafts integral structure.
Action Two: is to absorb itself into the cuticle layers (outside)
of the shaft making them supple and pliable. This action permits the
cuticle layers to lay flat like they should in healthy vibrant hair.
At the same time SER-M works to repair split ends increasing manageability
and overall appearance of your hair.
Action Three: Seals the outer layer to lock in the many beneficial
properties of SER-M. SER-M puts an invisible, and breathable barrier
over the shaft to reduce the evaporation effects caused by sun, blow
drying and continued chemical services.
The results of this Tri-Action Treatment SER-M is a beautiful, instantly
softer, shiner head of hair. It makes colors more intense and vibrant.
Makes perms and waves more alive and bouncy. Makes tired hair look
alive. Tangle free and split end free.
Benefits
1. Low molecular weight allows for rapid, consistent and maximum penetration
into the interior of the hair shaft (ELASTIPLEX™).
2. Heat safe properties protect from blow-dry, heat roller and curl
iron use.
3. Restores critical moisture deep into hair and restore elasticity
(ELASTIPLEX™).
4. Exceptional smoothing and soothing properties enhance shine and
natural lustre.
5. Reduces both tangles and static.
6. Promotes healing and fight infections (ELASTIPLEX™).
7. Natural non-paba sunscreen (Octyl Methoxycinnamate).
8. Enhanced with botanical extract.
9. Fortified with exclusive combination of advanced proteins.
10. pH balanced to 4.5 – 5.5
Usage
Wash the hair with ELASTIPLEX™ MAX-M Moisture Shampoo, or your
Raw Naturals Shampoo of choice. Follow with ELASTIPLEX™ PRI-M
Conditioning Treatment to hair, starting at the root and scalp area
and moving up to the tips. Massage gently yet thoroughly. Leave in
three minutes (minimum) for best daily effect. Repeat if required.
Follow with ELASTIPLEX™ SER-M Tri Action Treatment Leave In
Spray to further enhance moisture and elasticity of hair. Reapply
throughout the day to replenish hair and skin with moisture that is
extracted from environmental elements.
For Intense Hydra Therapt Solutions:
Wash hair as directed. Massage in ELASTIPLEXTM PRI-M Conditioning
Treatment as directed. Rinse. Towel Dry. Spray ample amount of SER-M
Tri Action Treatment Spray directly onto root and shaft surface. Work
or scrunch into the hair with fingers or wide toothed brush/comb.
Wrap in warm towel or shower cap to increase heat, open cuticle and
allow for maximum penetration. Leave on minimum of 15 minutes or over
night. Rinse if desired, but not required.
Professional Notes
1. Highly recommended as your cutting ‘wetting’ tool of
choice. A few sprays at the station will keep hair wetter longer providing
more precision cutting and less time spraying the hair.
2. When used as a cutting spray tool, will also serve to condition
without getting heavy or weighty on the head.
3. Performs as a detangler.
4. Will NOT damage cutting tools.
INFUSED WITH (see HAIRPLEX™ Ingredient Glossary)
Aloe Barbadensis Juice,
Boldo Wood Tree,
Burdock Root,
Camellia Oleifera,
Red Cinchona Bark,
Coltsfoot Leaves,
Comfrey Leaf,
Fleece Flower Root,
Ginkgo Biloba,
Horsetail Silica,
Matricaria,
Nettle,
Persian Walnut,
Rosemary,
Saw Palmetto.
Bonus
After a day in the sun, or when it is hot and muggy – use SER-M
as a refreshing over all body spray to moisturize tired skin. Excellent
body conditioning spray for dry to problem skin types.
NEW
FROM THE LAB!
Overview
RAW NATURALS is currently working on three new Total Salon Therapy
products to join our family of natural wellness and healing products
for hair. Watch for the exciting releases of:
STATUS Anti Aging Therapy
For grey and aging hair types.
With the ever-increasing age of our population, the fact is simple
the world is going grey. For many colouring their hair to cosmetically
ward off the signs of aging is the best solution to this maturing
process. However, there is a significant number of people that like
their grey hair. They wear it like a badge, feeling like they have
earned it. It is like a status symbol, displaying their accumulated
wisdom and knowledge. While a beautiful and healthy head of grey hair
is often socially appealing, many with grey hair experience a dulling,
brassy, yellowing tone to their hair.
This decolorization is not natural. It is caused by a number of reasons,
among them being the use of artificial color in low-end shampoos and
conditioners, environmental elements, smoke, iron pipes in homes,
chlorine and other factors. STATUS Shampoo and Conditioner will remove
unwanted decolorization while preparing the hair against these unwanted
elements. Now you can have bright, appealing, silver hair that radiates
confidence and style.
FORTIFI Color Therapy
Featuring colour safe and enhancing ingredients.
The reality of life is people color their hair. Whether young and
punked up with highly intense fashion colors, to the soft and demure
tones of the gently ageing sect of our society that wants to retain
their youthful appearance. For each individual that color treats their
hair two things are sure; One; it costs a lot of money to have the
chemical serve done and you want it to LAST as long as possible, and
Two; it feels great on the hair for the first week and then your hair
turns into the texture of straw as the chemical service physically
removes the critical moisture from both the inside and outside of
the hair shaft.
FORTIFI Color Therapy by RAW Naturals will arrest the fading of your
color treatment. Its primary function is to work with the color pigmentation
in the hair and extend its life on the hair. As a result, your color
remains more intense and long lasting. Second, the FORTIFI line works
to restore the moisture and nutrients in your hair to restore its
natural and healthy appearance.
Professional Therapy
Available to Professional Stylists only.
Overview
PROSURE Technical Therapy
Formulated to assist the professional stylist in post and pre chemical
service and other related treatments.
In addition to good chemical-service products, the one thing that
can make or break an excellent chemical service is perfectly clean
hair.
PROSURE Technical Therapy
EXPOSE Shampoo
Is designed to remove all detrimental elements such as styling products
and environmental deposits completely from the hair shaft. From the
root to the tip, you can be assured that EXPOSE will leave hair in
the optimal condition to accept any chemical service.
PROSURE Technical Therapy
TARGET Conditioning Treatment
Has been designed to repair and restore hair to its most optimum condition
possible prior to chemical servicing. Many stylists are faced with
clients that want chemical servicing but their hair is in such bad
shape that any such service runs the risk of their hair breaking,
snapping or simply falling out if done without first taking steps.
TARGET Conditioning Treatment will often repair hair in one intense
treatment to make it possible to receive chemical services. Or the
stylist can simply treat and style the hair until such a time that
they are sure a chemical service will take without causing unwanted
damage.
PROSURE Technical Therapy
PREP Spray
Is a unique and easy to use pre or post chemical spray. Use before
perms to make wrapping easier and to even out the porosity of perming
and ensure an optimal result. Also use as a post perm spray for technical
cutting and conditioning without affecting the service and not weighing
the hair down. After perms it will close down the cuticle layer ensuring
curl definition.
Suffering from hair loss or baldness?
Hair Loss prevention and Hair Growth promotion is a specialty area
from ROOT SOURCE INC. (R.S.I.). If you or your client is suffering
from these challenges we encourage you to click here [BUTTON] or go
to the home page and click on HAIR RESTORATION SERIES to see how we
can help you correct and prevent this challenging hair problem.
Our solution for the prevention of hair loss and the promotion of
hair growth is all-natural and a proprietary formulation only found
at R.S.I. See why hundred of people have found sanctuary in the R.S.I.
HAIR RESTORATION SERIES.
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